The rising powers of AI, big data, and machine learning will transform video in several ways over the coming years. But could this endanger the jobs of video producers, writers, and editors? 



## Will AI replace the need for video studios and video editors?

The short answer is no, AI is unlikely to completely replace the need for human video professionals. While AI has the potential to automate some tasks and streamline workflows, there are still many aspects of video production that require human creativity, intuition, and expertise.



One of the biggest challenges facing AI in video production is creativity. While AI can certainly generate content, it lacks the ability to create truly original and compelling ideas. Creative professionals bring a unique perspective and an ability to think outside the box that simply can't be replicated by a machine.



Another challenge is the human touch. Video production is a collaborative process that requires communication, teamwork, and a personal touch. While AI can automate certain tasks and suggest edits, it can't replace the human connection that is so important in video production.



## What steps in the production of a video can be automated?

While the creative side of video production can’t be replaced by AI entirely, there are ways to automate certain aspects of the job in order to make the process of researching, posting, and optimizing your videos easier and more efficient!  



### Optimizing video editing for viewers

Big data and AI can segment your audience based on your audience behavior (for example, those who prefer viewing auto videos on Friday afternoons) or look into demographic groups that you might not have considered.



Then, it can offer audiences content based on their preferences. The YouTube recommendation engine, which "figures out" which videos are most likely to keep a user engaged and which currently accounts for [70%](https://www.cnet.com/tech/services-and-software/youtube-ces-2018-neal-mohan/) of watch time for YouTube's 2 billion users, is a famous example of AI achieving this.



### Optimizing content

Before they are ever released, certain AIs can predict which videos will perform well in a given market, whether domestic or international. For instance, the Chinese video streaming service [iQiyi](https://www.cnbc.com/2019/11/19/chinese-streaming-service-iqiyi-uses-ai-to-enhance-efficiency.html) forecasts viewership for movies and TV episodes with an accuracy of 88–90% using AI.



By using such technology in corporate video creation, you might choose the best videos—or versions of videos—for promotion and boost return on investment.



### Using artificial intelligence to speed things up

Several steps in the editing and creation of business videos can be partially automated. For instance, some AIs can match colors between scenes, lower the loudness of the background music when people are speaking, or modify a video to fit the structure of another channel.



By condensing 92 minutes of the movie to the 6 minutes of material most likely to interest casual moviegoers, [IBM's Watson](https://yourstory.com/2021/06/ai-revolutionising-video-industry) was able to save 10 to 30 days off the editing process for the 2016 horror thriller Morgan. The [final edit](https://www.youtube.com/watch?v=gJEzuYynaiw), by experienced human editors, managed to condense to 3 minutes!



### Robots That Operate Cameras

We are aware that we stated AI will not replace camera operators or videographers, and that is still the case. Nonetheless, it can make it possible for production firms to film in places where sending a crew would not be cost-effective.



At the Edinburgh Fringe Festival, the [BBC](https://www.bbc.co.uk/rd/projects/ai-production) introduced technology that allowed static, high-definition cameras to choose frames and cuts automatically. It was able to produce enough content to be put together into multi-angle videos by adhering to a few criteria, like concentrating on the speaker while periodically cutting to the audience for response shots.



## Some more AI Examples in Video Editing 

There are already a number of AI-powered tools on the market that are designed to help video professionals streamline their workflows and improve their output. 



For example, [Adobe's Sensei technology](https://www.adobe.com/uk/sensei.html#:~:text=Sensei%20is%20the%20intelligence%20layer,%2Dtime%2C%20personalised%20customer%20experiences.) uses AI and machine learning to automate tasks like image and audio recognition, making it easier for editors to find and work with specific clips or elements within a video.



Similarly, video production company [Animoto](https://www.googleadservices.com/pagead/aclk?sa=L&ai=DChcSEwjn0a63hOL9AhUK5NUKHX8cCYoYABAAGgJ3cw&ohost=www.google.com&cid=CAESa-D2AOGX-syyaZvcJDwbiukFCb1I-LTleEKI-CgmBtOvtKFFattrzjHOSt6zxDvC9P7L2UDAkGCvspl18qDdyNnz1i0aYJi3cDbfqlwc9EAZqHBBCeclqGt9lT__faGeOHEyjzqW8LsRxbuP&sig=AOD64_3EsVGLOfxpjuAPsyKd4sFCPtsMcA&q&adurl&ved=2ahUKEwieqKi3hOL9AhXrUqQEHbEqB9IQ0Qx6BAgJEAE) AI helps users create professional-quality videos in a matter of minutes. The tool analyzes photos and video clips, selects the best ones, and generates a polished video with custom music and text overlays.



These examples show that while AI might not replace human video professionals entirely, it can certainly help them work more efficiently and effectively!



## So, what does the future hold for AI in video production? 

While it's impossible to predict exactly what will happen, AI will likely continue to play an increasingly important role in the industry. As AI technology becomes more sophisticated and more accessible, we can expect to see more AI-powered tools and workflows that help video professionals work more efficiently and create better content.



At the same time, it's important to remember that creativity and human intuition will always be valuable in video production. While AI can certainly help with some tasks, it can't replace the unique perspective and creativity that comes from working with human professionals.



## AI Videos With Videohaus

Videohaus is a cutting-edge self-service video studio offering add-on services, including video planning, writing, editing, and using AI technology to automate the video production process. 



We collaborate with industry leaders from a range of sectors to provide scalable, consistent video creation that supports a variety of internal and external marketing and communication tasks. If you want to take advantage of what AI can do for your video strategy, get in touch with our team!

While AI has the potential to automate some tasks and streamline workflows, there are still many aspects of video production that require human creativity, intuition, and expertise. Learn more about the role of AI in video production and how Videohaus can help you leverage AI technology to automate your video production process.

Will AI replace the need for video studios and video editors?

Storytelling has always been integral part of human culture, with tales and legends passed down from generation to generation. In today's world, storytelling has taken on a new form through video editing. With social media platforms and digital content creation, the art of storytelling through video editing has become more important than ever before. Video editing allows creators to craft a narrative, build suspense, evoke emotions, and connect with their audience.



In this article, we will explore the art of storytelling through video editing, including techniques, tools, and tips to help you create compelling stories that captivate your audience. Whether a beginner or a seasoned professional, this guide will help you take your video editing skills to the next level and unleash your storytelling potential.



## Importance of storytelling in a video

Storytelling through videos offers a unique advantage over other storytelling forms because it can simultaneously engage multiple senses. Unlike written stories, videos allow the audience to see, hear, and feel the story unfold in real time. This can create a more immersive experience that captures the viewer's engagement.



Additionally, video editing can be used to add visual and auditory elements that help to enhance the story and convey emotions more effectively. For example, music, sound effects, and transitions can be employed to create a more dynamic and engaging story. Video storytelling offers a powerful and versatile medium for creators to convey their messages and connect with their audiences.



## Tips to better storytelling in a video

### Know your audience

Knowing your audience will aid in tailoring your story to their interests and preferences.



### Start strong

The first few seconds of your video are crucial for capturing the audience's attention. Start with a hook that intrigues them and makes them want to keep watching.



### Focus on emotions

A powerful story evokes emotions. Use music, sound effects, and visual cues to connect emotionally with your audience.



### Create a narrative

A narrative structure can guide your audience through the story and make it easier for them to follow.



### Use visual storytelling

Video editing allows you to use visual elements such as imagery, graphics, and animation to enhance your story and convey meaning.



### Keep it concise

Attention spans are short, so keep your story concise and to the point. Cut out any unnecessary details or filler material.



### Pay attention to pacing

Your video's pace should match your story's tone and mood. Use pacing to build tension or create moments of calm.



### End strong

Like the beginning, the ending of your video is crucial. Leave your audience with a lasting impression by ending on a strong note.



## Editing a storytelling video

### Organize your footage

Before you begin editing, organize your footage into folders based on the scenes or shots you captured.



### Create a storyboard

A storyboard is a visual outline of your story that helps you plan the shots and scenes you need. Use this as a guide for your editing process.



### Choose your editing software

There are many video editing software options available, from beginner-level to professional-level. Choose one that suits your needs and skill level.



### Import your footage

Import your footage into your editing software and organize it into bins or folders based on your captured scenes or shots.



### Arrange your footage

Arrange your footage in the order of your storyboard, cutting out any unnecessary shots or scenes.



### Add transitions

Use transitions such as fades or cuts to smoothly move between different shots or scenes.



### Add music and sound effects

Music and sound effects can enhance the emotions of your story. Choose music and sound effects that match the mood and tone of your story.



### Add titles and text

Use titles and text to introduce scenes, add context, or provide additional information.



### Color correct and grade

Color correction and grading can create a consistent look and mood throughout your video.



### Export your final video

Export your final video in the appropriate format and resolution for your desired platform.



Remember, the editing process is creative, and there are no hard and fast rules. Experiment with different techniques and approaches until you find a style that works for your story.



## Why use storytelling in a video

Using storytelling videos can effectively communicate a message or idea because it can engage the audience emotionally, capture their attention, and help them remember the information more effectively. Storytelling videos can make complex or abstract concepts more relatable and understandable for the audience by creating a narrative structure and using visual and auditory elements. In today's digital age, attention spans are shorter than ever; storytelling videos can be a powerful tool for capturing and holding the audience's attention.



Additionally, storytelling videos can be easily shared and spread through social media, increasing the reach and impact of your message. Storytelling videos can be a powerful way to convey your message and connect with your audience more deeply.



## Tell your story with Videohaus

At Videohaus, we are passionate about the art of storytelling through video editing and believe that it is a crucial element of any successful video production. Whether you're a beginner or a professional, our team of experts is here to help you unleash your storytelling potential and create videos that truly resonate with your audience. Contact us today so we can help you and take your video production to the next level.

Discover the art of storytelling through video editing with tips, techniques, and tools to help you create compelling stories that captivate your audience. Learn how to better connect with your audience and effectively communicate your message through visual and auditory elements.

The Art Of Storytelling Through The Video Editing

As the world adapts to remote work and online learning, video conferencing platforms like Zoom have become integral to our daily lives. With the ability to record meetings and webinars, Zoom offers a convenient way to capture and preserve valuable content.



However, many people archive the recording and move on to the next meeting once the recording is over. Could you turn your Zoom recording into valuable content for your YouTube channel?



In this article, we'll explore how you can repurpose your Zoom recordings to create engaging and informative content that can attract new viewers, increase engagement, and help grow your audience on YouTube. Whether you're a business owner, educator, or content creator, this guide will provide you with the tools and strategies you need to make the most out of your Zoom recordings.



## Repurposing your Zoom recording for YouTube content

Repurposing your Zoom recording for YouTube content can be a great way to reach a wider audience and provide value to your viewers. You can begin repurposing your content by reviewing your recording, editing the video to highlight the best parts of the call, and curating a perfect thumbnail and title to accompany the video edit.



### Review your Zoom recording.

Before editing your Zoom recording, take some time to review the footage and identify any key points or highlights you want to focus on in your YouTube content.



### Edit your Zoom recording.

Use video editing software to trim, crop, and enhance your Zoom recording. You can add text overlays, music, and other visual effects to make your content more engaging and informative.



### Create a compelling title and thumbnail.

The title and thumbnail of your YouTube video can hugely impact its success. Make sure to choose a title that accurately reflects the content of your video and a thumbnail that grabs viewers' attention.



### Add context and additional information.

Depending on the type of content you're creating, you may need to add additional context or information to your Zoom recording to make it more relevant and engaging for your audience. This could include voiceovers, subtitles, or additional graphics.



### Publish and promote your content.

Once you've finished editing your Zoom recording, it's time to publish your video on YouTube. Make sure to promote your content on social media and other platforms to reach a wider audience.



By following these steps, you can turn your Zoom recording into valuable YouTube content that can help you grow your audience and increase engagement. Remember to be creative, informative, and engaging to keep your viewers coming back for more!



## Benefits of converting zoom recording into youtube content

There are many benefits to converting your Zoom recording into YouTube content, including reaching a wider audience, monetization, and providing long-lasting value to your audience.



### Reach a wider audience.

YouTube is one of the largest social media platforms in the world, with over 2 billion monthly active users. By converting your Zoom recording into YouTube content, you can reach a wider audience and attract new viewers who may have yet to be aware of your content.



### Increase engagement.

YouTube is a highly engaging platform that allows you to interact with your audience through comments, likes, and shares. By publishing your Zoom recording on YouTube, you can increase engagement with your audience and build a community around your content.



### Provide value to your audience.

By repurposing your Zoom recording for YouTube, you can provide valuable information and insights to your audience in a format that is easily accessible and shareable. This can help establish your authority and expertise in your field and attract new followers.



### Diversify your content.

Converting your Zoom recording into YouTube content is a great way to diversify your content and provide your audience with new and different types of content. This can help keep your audience engaged and interested in your content over the long term.



### Monetization.

YouTube offers a range of monetization options, including ads, sponsorships, and merchandise sales. You can generate income and monetize your content by growing your audience on YouTube through your Zoom recording content.



## Things to keep in mind

When converting a Zoom meeting into a YouTube video, content makers should keep the following suggestions in mind to ensure their video is engaging, informative, and well-received by viewers:

### Keep it concise.

Viewers on YouTube tend to have shorter attention spans, so keep your video concise and to the point. Edit out any unnecessary parts of the Zoom recording to keep your content focused and engaging.



### Add context.

Depending on the type of Zoom recording you're converting, it may be helpful to add additional context or information to help viewers understand the topic at hand. This could include a brief introduction or explanation of key terms and concepts.



### Focus on key points.

When editing your Zoom recording, focus on the key points and highlights that will be most interesting and relevant to your viewers. Highlight these key points with text overlays or other visual effects to keep your content engaging and informative.



## Repurpose like a PRO with Videohaus

Repurposing your Zoom recording into YouTube content can help you reach a wider audience, provide value to your viewers, and grow your online presence. If you’re looking for a quick and easy way to repurpose your Zoom recordings to create multiple videos and short-form content pieces, get in touch to enquire about our video packages!

Learn how to repurpose your Zoom recordings into engaging and informative content for your YouTube channel in this comprehensive guide. Reach a wider audience, increase engagement, and grow your channel with valuable tips and strategies.

How to Turn your Zoom Recording into Valuable YouTube Content 

When hiring a video editor, it's important to have a thorough understanding of the candidate's skills, experience, and approach to their work. Having a set of pre-determined questions to ask during the interview process can help ensure a fair and thorough evaluation of the candidate and ultimately aid in making a more informed hiring decision.



In this article, we'll outline 10 essential questions when interviewing a video editor, covering topics such as their experience with editing software, approach to revisions and changes, and methods for staying current with industry trends and advancements.



Whether you're an experienced hiring manager or just starting the process, these questions will provide a solid foundation for evaluating the capabilities of potential video editors and help you find the right fit for your team.



## Things to ponder before the interview

Begin by reviewing a talented video editor's portfolio. Use their work samples to begin a conversation and ask questions about their work method and particular technical abilities. In some cases, employers may invite candidates to edit raw video as a take-home test and then arrange interviews with the most promising prospects.



If you require skills that go beyond basic video editing, make sure to mention them during the interview. If you want your new recruit to record extra video, add motion graphics, utilize unique equipment, or operate under certain conditions, discuss them during the interview, and feel free to ask your own questions about these issues.



Interviews are also an excellent way to learn about the soft talents of your applicants. How well do they respond to feedback? How confident do they feel in presenting their work to both management and stakeholders? This is all useful information that you can use to find the best video editor for your team.



## Why and when to hire a video editor

A video editor plays an important role in creating and producing videos, whether for commercial, entertainment, or educational purposes. Here are some reasons why and when to hire a video editor:



### To improve the quality of videos

A professional video editor has the skills and knowledge to take raw footage and turn it into a polished and engaging final product. This can result in higher-quality videos that are more likely to captivate the audience.



### To save time

Video editing can be time-consuming, especially for those without technical expertise. Hiring a video editor allows you to focus on other aspects of your work while the editor takes care of the editing process.



### To add a creative touch

Video editors bring their own creative vision to the table and can help take your videos to the next level. They can help with everything from adding special effects to adjusting the pace and flow of the video.



### To meet tight deadlines

A professional video editor can work quickly and efficiently, which can be especially important when dealing with tight deadlines.



### For specialized projects

Video editors may specialize in certain types of videos, such as weddings, corporate events, or commercials. Hiring a specialist can result in a higher-quality end product.



Hiring a video editor can bring many benefits to your video production, whether it's to improve the quality of your videos, save time, or meet tight deadlines. Consider hiring a video editor when you need a professional touch, have a tight deadline or are working on a specialized project.



## Why do I have to prepare questions?

Having a set of pre-determined questions to ask before interviewing a video editor is important for several reasons:



### Consistency

Asking the same set of questions to all candidates ensures that you are comparing apples to apples and can make a more informed decision on who to hire.



### Efficient use of time

By preparing a list of questions beforehand, you can make the most of the limited time you have with each candidate and avoid any awkward pauses or gaps in conversation.



### Evaluation of skills and experience

A well-crafted set of questions can help you assess a candidate's technical skills, experience, and approach to problem-solving, all of which are important for a successful video editor.



### A better understanding of the candidate

Asking relevant questions can give you deeper insight into a candidate's personality, work ethic, and how they approach projects. These can be crucial factors in determining whether they will be a good fit for your team and company culture.



Having a set of pre-determined questions before an interview with a video editor helps ensure a fair and thorough evaluation of the candidate. It can aid in making a more informed hiring decision.



## Questions to ask a prospective video editor

Some of the questions that you can ask your future video editor during the interview include:



1. Can you tell us about your experience with video editing software?
2. Can you walk us through your video editing process from start to finish?
3. How do you handle revisions or changes requested by clients during a project?
4. Can you give an example of a particularly challenging project you've worked on and how you overcame any obstacles?
5. How do you stay current with industry trends and advancements in technology?
6. Can you share some samples of your work and discuss your role in creating those projects?
7. How do you approach color correction and color grading in your edits?
8. How do you manage your time and prioritize tasks when working on multiple projects simultaneously?
9. Can you discuss your experience with motion graphics and animation?
10. Can you explain how you determine the pacing and rhythm of a video edit?



Hiring a video editor is crucial in ensuring high-quality and engaging videos. Videohaus offers a talented pool of professional video editors with the skills and expertise needed to bring your vision to life.



With a focus on efficiency, creativity, and meeting tight deadlines, Videohaus is an excellent choice for all your video editing needs. Contact us today to learn more about how we can help elevate your video production!

Discover the 10 essential questions to ask during the interview process for hiring a video editor. Evaluate the candidate's skills, experience, and approach to their work with this comprehensive guide.

Questions To Ask During The Interview Process For Hiring A Video Editor

Music affects us; it is the common language of humanity. It is extremely unifying, whether heard or sung, awakening sentiments impossible to communicate verbally.



Because of the impact music has on human emotion, it is an immensely potent tool for marketers and anybody who creates video. You can elicit a feeling of joy, enthusiasm, horror, sadness, or anything you need, with music, regardless of whether it has lyrics or not!



Similarly, music can assist in marketing to craft a wide variety of emotional responses from a viewer, generate a rhythm for clips and scenes, and underline the overall story. Here’s how you can use it to make powerful video content!



## Does music really enhance the experience?

If you're having problems realizing the impact of music in the video, pretend you're viewing a silent movie, television show, or ad. Although some films employ this method to evoke a feeling of seriousness or silence, it can still be quite unsettling to watch.



When creating a commercial or any video to sell your company, you want to make your viewers as comfortable as possible. A video developed for employee training or orientation can still benefit from a background track to help the audience relax and connect with the firm.



Although music is an important component in the video, a newbie may need to pay more attention to its significance or pick a song simply because they like it, which harms the success and quality of a movie. Experienced editors select music that complements the video and efficiently delivers the main idea.



Choosing music for your video may seem daunting, given the hundreds of songs available, but it will benefit your video and business more than you may think.



As you begin to create your video, the information provided below can assist you in better understanding why music is so crucial in your video and how to select the appropriate music for your video and business.



## The role of Music in your video

### Captures attention

Music is a powerful tool for capturing audience attention in video marketing efforts. The right track can set the tone for a video, evoke emotions, and create a memorable experience for viewers. Using music can also help to establish a brand identity and make your content more shareable.



One unconventional way to use music in your video marketing is by creating an original track specifically for your brand. This will make your content stand out and create a unique association with your brand in the minds of viewers. Commercials and radio stations, for example, use creative, memorable jingles to develop their brand and make themselves identifiable to viewers. Emotionally connecting with a brand through music boosts brand identification and encourages people to find and share more of your business's content.



This, of course, will be the more expensive option; there are plenty of stock audio libraries available as well, which you can filter for mood, genre, duration, and much more. Just make sure you spend a little time finding something less generic!



Either way, you open up an opportunity to connect with your audience through music, so don’t discount it!



### Music conveys your brand's message

Music is important in communicating your company's and brand's message. The right track can help set the right tone and evoke emotions that align with your brand. For primary schools, pediatricians, and learning centers, music with high energy would suit best, while a luxury brand might benefit more from a classical or orchestral piece to convey elegance, refinement, and high status.



Every decision you make about your business communicates something about your brand, so be meticulous with your search! If you are looking to post content consistently, you may need to get a variation of the same music so as not to be monotonous but still maintain some similarities to align your social media platforms.



## How to choose the right music for your video

### Refine your search process

Selecting music that is appropriate for your video might be a difficult task. Music is often chosen in post-production after the sense of the video has been formed through conversation and footage review.



It is, however, always a good idea to begin thinking about music during the planning phases, ideally during the pre-production phase when you are putting your shot list or mood board together.



Ask yourself these questions to refine the process and make your search a little easier.



* Do I want the music to have lyrics?
* Does the music have lyrics that align with the message of the video?
* Does the music align with the tone and mood of the video?
* Does the music match the brand image?
* Does the music add value to the video?
* Is the music legally licensed?
* Does the music fit the video's length and pacing?
* Does the music elicit the feeling it is meant to?
* How does the music fit with the visuals?



### Consider the tone

Another important element to consider is the tone of the video.



For example, a fast-paced video promoting a sports automobile can use intense, fast-paced music. However, using the same music in a healthcare testimonial video will heavily distract from the message, causing your audience to click off and avoid your content in the future.



It would help if you first understood the video's tone before choosing the music. If your music does not represent your brand, you will confuse your audience and send the wrong message.



### Consider your budget

There are tons of free audio libraries out there, in addition to paid stock libraries and producers who will create something from scratch for you. The question is: what is your budget?



If you have a limited budget, you should explore using royalty-free music, which means no one owns the rights to the music, and no royalties need to be paid. If you have enough cash to splash, consider hiring a music producer to make your own track that suits your brand and its message perfectly.



## Create music magic with Videhaus

Using music in video marketing can be a powerful tool for capturing your audience's attention, conveying your brand message, and creating a memorable experience for viewers. When looking for a background track or music to accompany your video edit, it's important to consider factors such as tone, mood, pacing, and brand alignment.



Working with a professional video studio like Videohaus will ensure that your videos are of the highest quality, with music that perfectly matches your brand and resonates with your audience. If you're looking to take your video marketing efforts to the next level, get in touch with us to discuss our video packages!

Understand the importance of music in video editing and learn how to choose the right track to enhance your video content. Get tips on refining your search process, considering the tone and mood, and budgeting for music in your video.

The Role Of Music In Video Editing

<div class="new-text">
<p>Videos are always a great way to make a first impression; it’s personal, engaging, and employs the traditional value of face-to-face interactions without actually needing to meet people. The trend of virtual selling has only become more popular with the pandemic, forcing businesses to get creative with their sales techniques and adopt modern means of selling.</p>
<p>Since everybody has moved online, it only makes sense to move your sales funnel completely online too. If you’re just getting started, don’t worry – we’ve got you covered! You can steal these 5 video script templates to make a sale!</p>
<h2>1) Personal Introduction</h2>
<p>Reaching out with a video personalizes the experience and builds trust and authenticity. If you find a prospective client that could greatly benefit from your services, record a video and send it via LinkedIn or email.</p>
<p><img loading="lazy" class="aligncenter size-full wp-image-115" src="https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_389.png" alt="" width="771" height="276" srcset="https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_389.png 771w, https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_389-300x107.png 300w, https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_389-768x275.png 768w" sizes="(max-width: 771px) 100vw, 771px"></p>
<h2>2) Follow-up</h2>
<p>Sometimes, the initial message doesn’t get a response. This could be because:</p>
<ul>
<li>You didn’t make your offer clear</li>
<li>You didn’t address a key concern they have</li>
<li>They just got busy.</li>
</ul>
<p>Either way, you can reach out again and offer to solve all their doubts over a quick call.</p>
<p><img loading="lazy" class="aligncenter size-full wp-image-118" src="https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_390.png" alt="" width="774" height="305" srcset="https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_390.png 774w, https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_390-300x118.png 300w, https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_390-768x303.png 768w" sizes="(max-width: 774px) 100vw, 774px"></p>
<h2>3) Follow-up right after a phone call.</h2>
<p>Remember to take notes during your call with the prospective client and summarise your conversation in the video! It leaves a great impression and shows you are invested in their success.</p>
<p><img loading="lazy" class="aligncenter size-full wp-image-119" src="https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_391.png" alt="" width="775" height="322" srcset="https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_391.png 775w, https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_391-300x125.png 300w, https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_391-768x319.png 768w" sizes="(max-width: 775px) 100vw, 775px"></p>
<h2>4) Follow-up when a client ghosts you after a conversation.</h2>
<p>So you had a conversation that felt promising, but the client went on to ghost you for several months. Rather than letting that lead go cold, reach out again with a message and remind them of the value you provide and how you can help them. Finally, wrap it up with another call to action, encouraging them to move forward with working with you.</p>
<p><img loading="lazy" class="aligncenter size-full wp-image-120" src="https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_392.png" alt="" width="775" height="270" srcset="https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_392.png 775w, https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_392-300x105.png 300w, https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_392-768x268.png 768w" sizes="(max-width: 775px) 100vw, 775px"></p>
<h2>5) Post-sales video</h2>
<p>Making the sale doesn’t mean the job is done. You’ve acquired them… now you have to keep them. You can use a post-sales video to upsell your other services, check in on the client’s progress, or introduce them to your other team members who will be working with them.</p>
<h3>Upselling</h3>
<p><img loading="lazy" class="aligncenter size-full wp-image-121" src="https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_393.png" alt="" width="775" height="323" srcset="https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_393.png 775w, https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_393-300x125.png 300w, https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_393-768x320.png 768w" sizes="(max-width: 775px) 100vw, 775px"></p>
<h3>Checking in</h3>
<p><img loading="lazy" class="aligncenter size-full wp-image-122" src="https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_394.png" alt="" width="777" height="307" srcset="https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_394.png 777w, https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_394-300x119.png 300w, https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_394-768x303.png 768w" sizes="(max-width: 777px) 100vw, 777px"></p>
<p>&nbsp;</p>
    </div>

Videos are always a great way to make a first impression; it’s personal, engaging, and employs the traditional value of face-to-face interactions without actually needing to meet people. The trend of virtual selling has only become more popular with the pandemic, forcing businesses to get creative with their sales techniques and adopt modern means of ...

5 Video Scripts You Can Steal to Make a Sale

Online coaching has become increasingly popular in recent years, allowing experienced coaches to help people all over the world with their expertise. One of the biggest challenges facing online coaches, however, is creating high-quality video content that engages their audience and effectively communicates their message quickly and efficiently. 



But AI tools have revolutionized the way online coaches work, allowing them to produce content faster and more efficiently. But this begs the question: “Is my job as an online coach at risk because of AI?”



Luckily, no! 



AI cannot replace the human touch that online coaches provide. But it will change the way you work forever.



## How AI can help online coaches

### Automated video editing

One of the biggest time sinks for coaches is the process of editing their video content. This includes tasks like cutting clips, adjusting audio levels, and adding music and special effects. 



However, AI-powered video editing tools can streamline this process by automating many of these tasks. For example, Adobe's [Sensei](https://www.adobe.com/uk/sensei.html#:~:text=Sensei%20is%20the%20intelligence%20layer,%2Dtime%2C%20personalised%20customer%20experiences.) technology uses AI to analyze video footage and suggest edits, making it faster and easier for coaches to create polished, professional-looking content.



### Transcription and closed captioning

Creating accurate transcriptions and closed captions for video content can be a time-consuming and laborious process. However, AI-powered tools can automate this task, allowing coaches to focus on other aspects of their business. The [Temi transcription service](https://www.temi.com/) uses AI to transcribe video and audio content with an accuracy rate of over 90%.



### Personalization and customization

Another way in which AI can help online coaches is by personalizing and customizing video content for individual viewers. By analyzing data such as viewing habits, interests, and demographics, AI can help coaches tailor their content to the specific needs and preferences of each viewer. For example, the video hosting platform [Wistia](https://wistia.com/) uses AI-powered video recommendations to suggest content based on viewer behavior, increasing engagement and retention.



### Speech recognition

Speech recognition technology has come a long way in recent years and can now be used to transcribe, caption, and even translate video content. For coaches who work with clients all over the world, this can be a game-changer. The video translation service [Happy Scribe](https://www.googleadservices.com/pagead/aclk?sa=L&ai=DChcSEwizqKeUkOL9AhUXrdUKHRvZDE4YABAAGgJ3cw&ohost=www.google.com&cid=CAESa-D2Sf8GAJLarUk-fJ7QnWCEuujITOeprwthhjN7Rxg7nRMEn-HAlvQtN3i7kSgiVdMpnZNjADzM_dqtWwXPPRKEDjAA2t5TbkkDzhI33lfsdEpzLoHO_gxZr0ZbXnKh2fKsdikjh_70QOfk&sig=AOD64_1vi2Gk6jTrRc6vyYGiogwNXwSCvw&q&adurl&ved=2ahUKEwjNrKGUkOL9AhXYT6QEHTteAqIQ0Qx6BAgIEAE) uses AI to automatically transcribe and translate video content into multiple languages, making it easier for coaches to reach a global audience.



### Virtual assistants

Virtual assistants like Siri, Alexa, and Google Assistant have become increasingly popular in recent years, and AI can be a useful tool for online coaches. By integrating with AI-powered video production tools, coaches can use virtual assistants to automate tasks like video editing, transcriptions, and more. 



For instance, the video editing software [Lumen5](https://lumen5.com/) allows users to create videos using a virtual assistant called 'Videobot,' which can assist with tasks like choosing images and text overlays.



### Automated video creation

Finally, AI can be used to automate the entire process of video creation. For coaches who don't have the time or resources to create video content themselves, AI-powered tools like [Animoto](https://www.googleadservices.com/pagead/aclk?sa=L&ai=DChcSEwjRu5fRkOL9AhWHkNUKHSmODwIYABAAGgJ3cw&ohost=www.google.com&cid=CAESa-D2VecmCMRaneCuSGEMVg1glXmaR8qTcJLnB0Mr6-3xYzTpegFy-FLGvz42IIEpGpoK0qBE-fAwPNlY-MWDtD0LnN8pc5LGXetpMZP-RO20dtOqID1hgoyMejRxab3XnEKCqgzaT76TeJa0&sig=AOD64_2_gDJBct8YnbG8rEf9PXaZf-YQ5g&q&adurl&ved=2ahUKEwjQzJHRkOL9AhWicKQEHQG7DRsQ0Qx6BAgJEAE) can generate videos automatically based on a set of inputs such as text, images, and music. 



While these videos may not be as polished or professional-looking as those created by human professionals, they can be a useful tool for coaches who need to create large volumes of content quickly.



## The advantages of utilizing AI in Online Coaching

Online coaches can benefit greatly from automation by utilizing AI, getting tools like ChatGPT to write social media content, or using design tools to create Instagram carousel content. It can also be used to write video scripts and come up with content ideas. 



Clearly put, those that overlook the advantages of AI will be left behind! AI can increase your profitability if you're great at what you do and have sound judgment; the key is to use it wisely. Although you can still make all the final decisions, let AI carry out all the tedious tasks.



## Videohaus has you covered!

Videohaus is at the forefront of AI video technology, using the best of the latest innovations to make video production easy for our coach clients! Just get in touch to learn more about how we can help you grow your coaching business!

Online coaching requires high-quality video content that engages and communicates effectively with an audience. Learn how AI tools can revolutionize the way online coaches work, including automated video editing, transcription, personalization, speech recognition, virtual assistants, and automated video creation. Discover how VideoHaus can help you take advantage of AI video technology to grow your coaching business.

How AI Can Help Online Coaches with Video Production

In today's fast-paced business world, creating and uploading B2B content has become an essential part of any marketing strategy. But with so much content out there and with designing their marketing plan, marketers have a lot to balance between the need for creativity, financial constraints, and channel selections. 



How can you ensure that your content stands out and reaches the right audience? 



In this blog post, we'll explore some of the best practices for creating and uploading B2B content and elucidate examples of successful strategies.



## B2B marketing: What is it?

Any marketing tactic or piece of content that is targeted towards a company or organization is known as B2B (business-to-business) marketing. B2B marketing methods are often used by firms that sell their goods or services to other businesses or organizations rather than to consumers.



The goal of B2B marketing is to increase brand awareness among other businesses, sell them on the benefits of your goods or service, and turn them into clients.



## The Best Practices For B2B Content

The following are some of the best practices for creating and uploading B2B content:



### Understand your target audience

Before creating any content, it's important to understand your target audience. What are their pain points, needs, and goals? What kind of content do they consume, and where do they consume it? By understanding your audience, you can tailor your content to their specific needs and preferences, increasing the chances that they will engage with it.



One example of a company that has successfully targeted its B2B content is [HubSpot](https://www.googleadservices.com/pagead/aclk?sa=L&ai=DChcSEwj6uZn9luL9AhXQEQYAHatGAXcYABAAGgJ3cw&ohost=www.google.com&cid=CAESa-D2-6yvdQGQ4lO8Eg_KbxWsg_LMwh4su1Z3-teei4k3qGRc5nKQF5qIO6ijxam8sg0gtmB2M6GDWDyq0tftu_Ezy-qjttpKVQH2qb7gtoMObw050blBE9TRrfoootTPW93IAClUV-rDUHkr&sig=AOD64_2BOX5o3S9oaxEdCSOal7WLUrOhJA&q&adurl&ved=2ahUKEwjupJT9luL9AhW7UaQEHXaoBLwQ0Qx6BAgJEAE). HubSpot's blog is a great example of content that is tailored to its target audience - marketers and business owners who are looking to grow their businesses. The blog provides valuable insights and advice on topics like inbound marketing, SEO, and social media and is consistently updated with new content that addresses the latest trends and challenges facing marketers.



### Use data to inform your content strategy

In addition to understanding your target audience, it's important to use data to inform your content strategy. By analyzing metrics like website traffic, social media engagement, and email open rates, you can identify which types of content resonate with your audience and adjust your strategy accordingly.



[Hootsuite](https://www.hootsuite.com/), for instance, regularly analyzes its social media engagement metrics to identify which types of content are performing well and uses this data to create more content that resonates with its audience. For example, Hootsuite's social media tips and best practices are consistently popular among its audience, and the company has used this data to create more content in this vein.



### Focus on quality over quantity

In today's content-saturated world, it can be tempting to create as much content as possible in the hopes of reaching a wider audience. However, it's important to remember that quality is more important than quantity. By creating high-quality, engaging content that provides real value to your audience, you can build a loyal following and increase the chances that your content will be shared and engaged with.



[Buffer's](https://buffer.com/) blog exemplarily provides in-depth, well-researched content on topics like social media marketing, productivity, and company culture. While Buffer doesn't publish new content as frequently as some other companies, its content is consistently high-quality and provides real value to its audience.



### Use a variety of content formats

Another best practice for creating and uploading B2B content is to use a variety of content formats. Different formats, such as blog posts, videos, podcasts, and infographics, can help you reach different segments of your audience and provide a more engaging and diverse experience.



[Salesforce's](https://www.salesforce.com/) blog provides a mix of written content, videos, and infographics that address a wide range of topics related to sales, marketing, and customer service. By using a variety of content formats, Salesforce is able to provide a more engaging and diverse experience for its audience.



### Optimize your content for search engines

Finally, it's important to optimize your B2B content for search engines. By using keywords and optimizing your content for search engines, you can increase the chances that your content will be discovered by potential customers who are searching for solutions to their problems.



[Moz's](https://moz.com/) blog is a great example of content that is optimized for search engines. Moz regularly publishes in-depth articles on topics like SEO, link building, and content marketing, and these articles are optimized for relevant keywords and phrases. By using keyword research and optimizing their content for search engines, Moz is able to attract a large and engaged audience of marketers and SEO professionals.



### Promote your content on social media

Once you've created and uploaded your B2B content, it's important to promote it on social media. By sharing your content on social media channels like Twitter, LinkedIn, and Facebook, you can increase the reach of your content and attract more potential customers to your website.



[Mailchimp](https://mailchimp.com/) regularly shares its blog content on social media channels like Twitter and LinkedIn, using eye-catching graphics and headlines to attract clicks and engagement. By promoting its content on social media, Mailchimp is able to reach a wider audience and build its brand as a thought leader in the email marketing space.



### Measure and analyze your results

Finally, it's important to measure and analyze your B2B content results so you can continually refine and improve your strategy. By tracking metrics like website traffic, social media engagement, and conversion rates, you can identify which types of content are resonating with your audience and adjust your strategy accordingly.



[HubSpot](https://www.hubspot.com/) again uses a variety of analytics tools to track metrics like website traffic, social media engagement, and conversion rates and uses this data to refine its content strategy. For example, if a particular blog post is generating a lot of traffic and engagement, HubSpot might create more content on that topic to capitalize on its success.



## Reach Businesses With Videohaus

Marketing is only effective if you consider your audience, and no other audience is as demanding as business clients! If your marketing doesn't explain how your company will benefit theirs, you may need to refocus your B2B marketing efforts. 



You can rework your strategy and record your content in Videohaus, which provides a fully-equipped self-service video studio that promises an easy recording experience and high-quality results! 



Simply reserve your space with Videohaus or reach out to us to discuss our video packages!

Discover the best practices for creating and uploading B2B content to ensure that your content stands out and reaches the right audience. Learn from successful B2B content strategies and examples from top companies.

Best Practices for Creating and Uploading B2B Content: A Guide for Success

In recent years, podcasting has exploded in popularity, with millions of people tuning in to their favorite shows every day. And with the rise of video content on platforms like YouTube and paid streaming services, many podcasters are now looking to repurpose their audio content into engaging video content.



However, editing your video podcast for these platforms can be a challenging task. From deciding on the right format and length to selecting the best clips and visuals to include, there are many factors to consider. 



In this post, we'll explore some best practices for editing your video podcast for YouTube and paid platforms, with plenty of great examples to guide you.



## Plan your format and length

The first step in editing your video podcast is to plan your format and length. Depending on the platform you're using, you may need to create different versions of your video content to fit specific requirements.



For example, on YouTube, it's important to consider the length of your video. According to a study by [Backlinko](https://backlinko.com/youtube-ranking-factors), the average length of a first-page YouTube video is around 14 minutes and 50 seconds. 



This suggests that longer-form content tends to perform well on the platform. However, shorter videos can also be effective, especially if they're highly engaging.



Another important factor to consider is the format of your video. Will you use a static image or a dynamic video to accompany your audio? Will you include captions or subtitles to make your content more accessible?



One example of a company that has successfully adapted its podcast for YouTube is [The Minimalists](https://www.theminimalists.com/). The Minimalists' podcast focuses on living a simpler life and has a large following. 



The team has adapted its podcast into a video format for YouTube, using a static image with captions to accompany the audio. The videos are typically around an hour long and cover a range of topics related to minimalism.



## Focus on engaging visuals

Once you've planned your format and length, it's time to focus on selecting engaging visuals to accompany your audio. While your podcast may be primarily audio-based, visuals can help to keep your audience engaged and interested.



For example, you may want to include graphics, animations, or stock footage that help to illustrate the points you're making in your podcast. You may also want to use b-roll footage or photos that provide context or add interest to your video.



Video podcasts in [NPR's Tiny Desk Concerts](https://www.npr.org/podcasts/510306/tiny-desk-concerts-audio) are a series of video podcasts that feature live music performances in a small, intimate setting. The videos typically feature close-up shots of the performers, as well as shots of the audience and the surroundings. 



By using engaging visuals, Tiny Desk Concerts are able to create a compelling viewing experience that enhances the audio content.



## Cut and edit your podcast for clarity

Another important factor to consider when editing your video podcast is clarity. While you may have recorded a great podcast episode, it's important to cut and edit your content to ensure it's easy to follow and understand.



One way to do this is to remove any parts of your podcast that are repetitive, confusing, or irrelevant. You may also want to add additional narration or explanations to help your audience understand your points.



[TED Talks](https://www.ted.com/talks), for instance, are a series of video podcasts that feature speakers from a wide range of industries and disciplines. 



The videos typically feature close-up shots of the speakers, as well as visuals that help to illustrate their points. By cutting and editing the content for clarity, TED Talks are able to create engaging and informative video content that is easy to follow.



## Add value through additional content

Finally, one way to make your video podcast stand out on YouTube and paid platforms is to add value through additional content. This could include bonus footage, behind-the-scenes content, or interviews with guests.



For example, the [Joe Rogan Experience](https://www.joerogan.com/) podcast has become famous for its lengthy interviews with a wide range of guests, from celebrities to scientists to politicians. When the podcast is repurposed for YouTube, the team often includes additional content, such as behind-the-scenes footage or extended interviews, to add value for viewers.



By including additional content, you can create a more engaging viewing experience for your audience, and help to differentiate your video podcast from others in your niche.



## Optimize your video for search

This will help your content rank higher on YouTube and other search engines, making it more discoverable to potential viewers.



Some best practices for optimizing your video include:

* Adding relevant keywords to your video title and description
* Creating a custom thumbnail that accurately represents your content
* Using tags and categories to help your content appear in relevant search results
* Including a call-to-action in your video to encourage viewers to subscribe, like, and comment on your content
* By optimizing your video podcast for search, you can increase your chances of reaching a wider audience and growing your following on YouTube and other platforms.



## Podcasts With Videohaus

How can you make a podcast that makes you stand out from the competition? Making a video from scratch can feel intimidating, but Videohaus makes it easy! 



Just book your studio space with Videohaus and record your podcasts in our easy, user-friendly studio outfitted with state-of-the-art equipment. 



Videohaus provides the abilities, talent, and resources to actualize your idea for a video, commercial, podcast, or social media campaign with a strong emphasis on high-quality production and client satisfaction!

Repurposing your podcast for YouTube and paid platforms can be a challenging task. In this post, we'll explore best practices for editing your video podcast, including planning your format, selecting engaging visuals, cutting and editing for clarity, adding value through additional content, and optimizing for search.

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