In today's fast-paced digital age, connecting with prospects and customers has never been more critical for businesses. With the explosion of online content and the rise of remote work, video prospecting has emerged as an effective way to cut through the noise and capture the attention of your target audience. But how exactly can you start using video prospecting to reach your prospects and increase your sales?



In this article, we'll explore what video prospecting is, why it's important, and provide you with practical tips and strategies for integrating it into your outreach efforts. Get ready to learn how to leverage the power of video to take your outreach to the next level!



## What is Video Prospecting?

Video prospecting is a sales technique that involves creating and sending personalized videos to prospects as a way to introduce oneself, build rapport, and ultimately close more deals. It's a modern and engaging approach to sales outreach that allows salespeople to create a more human connection with their prospects, stand out from the competition, and increase their chances of success.



In video prospecting, the salesperson typically creates a short video introducing themselves, their company, and their product or service. The video is then personalized to the prospect, addressing their pain points or needs. The video is sent to the prospect via email, social media, or other communication channels.



Video prospecting can be an effective way to capture the attention of prospects who are bombarded with generic sales pitches and emails daily. By creating a personalized video, salespeople can differentiate themselves and make a more meaningful connection with prospects, ultimately leading to more successful sales outcomes.



## Benefits of Video Prospecting

Video prospecting offers several benefits over other forms of sales outreach. Here are some of the key advantages:



### Builds Rapport and Trust

By creating a personalized video for a prospect, salespeople can create a stronger and more human connection with them. The prospect can see and hear the salesperson, which helps to build trust and establish rapport.



### Increases Response Rates

Video prospecting can capture the attention of prospects who may be inundated with generic sales pitches and emails. Because video is a more engaging and dynamic medium, it can increase response rates and generate more interest in the offered product or service.



### Provides Context and Clarity

Videos provide context and clarity around complex or technical products or services. They can be used to demonstrate how the product works, showcase its features and benefits, and highlight use cases.



### Improves Conversion Rates

Video prospecting can help to improve conversion rates by creating a more personal and memorable experience for the prospect. By building trust and rapport, salespeople can create a more favorable impression in the prospect's mind, ultimately leading to more successful sales outcomes.



### Differentiates From Competitors

Video prospecting can help differentiate the salesperson and their company from competitors using more traditional sales outreach methods. By creating a personalized video, salespeople can stand out and make a stronger impression on prospects.



Overall, video prospecting can be a highly effective sales technique that offers several benefits for salespeople looking to improve their outreach and close more deals.



## Best time to use Video Prospecting

The best time to use video prospecting may depend on the industry, target audience, and specific context, but here are some general guidelines:

### At the Beginning of the Sales Funnel

Video prospecting can be particularly effective at the beginning of the sales funnel when the salesperson first reaches out to a prospect. A well-crafted personalized video can capture the prospect's attention and differentiate the salesperson from competitors.



### When Introducing New Products or Services

Video prospecting can be useful when introducing a new product or service. Videos can provide context, demonstrate how the product works, and highlight its features and benefits.



### When Reaching Out to Cold Leads

Video prospecting can be an effective way to reach out to cold leads who may need to become more familiar with the salesperson or their company. A personalized video can create a more human connection and establish trust with the prospect.



### When Following Up on Previous Interactions

Video prospecting can effectively follow up on previous interactions with a prospect, such as a phone call or email. A video can be used to reiterate key points and help the salesperson stay top of mind with the prospect.



### When Targeting Decision Makers

Video prospecting can be particularly effective when targeting decision-makers, such as executives or key stakeholders. Decision makers are often busy and receive many sales pitches, so a personalized video can help to stand out and create a more memorable impression.



In general, video prospecting can be used at various stages of the sales process to enhance engagement and build relationships with prospects.



## Top Practices for Producing B2B Prospecting Videos

Keep it short and to the point: Attention spans are short, so it's important to keep B2B prospecting videos short and to the point. Aim for a length of around 30-60 seconds, and focus on the most important information you want to convey.



### Personalize the video.

Personalization is key in B2B prospecting, so make sure to address the prospect by name and reference their company or industry. This will help to create a more meaningful connection with the prospect.



### Be authentic and personable.

B2B prospecting videos should be authentic and personable, not overly scripted or rehearsed. Be yourself, and let your personality shine through.



### Focus on the prospect's pain points.

To be effective, B2B prospecting videos should focus on the prospect's pain points and needs and how your product or service can address those issues. Do your research and tailor the video to the specific prospect.



### Provide value.

B2B prospecting videos should provide value to the prospect, whether that's through educational content, a demonstration of your product, or other relevant information. Don't just focus on selling your product but on how it can solve the prospect's problems.



### Use a professional setup.

While you don't need to have a Hollywood-level production, it's important to use a professional setup when producing B2B prospecting videos. Make sure the lighting is good, the audio is clear, and the background is professional.



### Include a call to action.

B2B prospecting videos should always include a clear call to action, whether that's scheduling a call, booking a demo, or visiting a landing page. Make it easy for the prospect to take the next step.



## Reach out to Videohaus!

If you're looking for professional help in producing high-quality B2B prospecting videos, consider partnering with Videohaus. With our expertise in video production, we can help you create personalized and effective videos that help you stand out from the competition and drive more sales.



Start incorporating video prospecting into your sales strategy today by reaching out to us to enquire about our video packages!

Learn how to leverage the power of video to take your outreach to the next level with our practical tips and strategies for video prospecting. Discover the benefits, best practices, and top techniques to stand out from the competition and drive more sales.

How to Start Using Video Prospecting for Outreach

<div class="new-text">
<p>Videos are always a great way to make a first impression; it’s personal, engaging, and employs the traditional value of face-to-face interactions without actually needing to meet people. The trend of virtual selling has only become more popular with the pandemic, forcing businesses to get creative with their sales techniques and adopt modern means of selling.</p>
<p>Since everybody has moved online, it only makes sense to move your sales funnel completely online too. If you’re just getting started, don’t worry – we’ve got you covered! You can steal these 5 video script templates to make a sale!</p>
<h2>1) Personal Introduction</h2>
<p>Reaching out with a video personalizes the experience and builds trust and authenticity. If you find a prospective client that could greatly benefit from your services, record a video and send it via LinkedIn or email.</p>
<p><img loading="lazy" class="aligncenter size-full wp-image-115" src="https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_389.png" alt="" width="771" height="276" srcset="https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_389.png 771w, https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_389-300x107.png 300w, https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_389-768x275.png 768w" sizes="(max-width: 771px) 100vw, 771px"></p>
<h2>2) Follow-up</h2>
<p>Sometimes, the initial message doesn’t get a response. This could be because:</p>
<ul>
<li>You didn’t make your offer clear</li>
<li>You didn’t address a key concern they have</li>
<li>They just got busy.</li>
</ul>
<p>Either way, you can reach out again and offer to solve all their doubts over a quick call.</p>
<p><img loading="lazy" class="aligncenter size-full wp-image-118" src="https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_390.png" alt="" width="774" height="305" srcset="https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_390.png 774w, https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_390-300x118.png 300w, https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_390-768x303.png 768w" sizes="(max-width: 774px) 100vw, 774px"></p>
<h2>3) Follow-up right after a phone call.</h2>
<p>Remember to take notes during your call with the prospective client and summarise your conversation in the video! It leaves a great impression and shows you are invested in their success.</p>
<p><img loading="lazy" class="aligncenter size-full wp-image-119" src="https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_391.png" alt="" width="775" height="322" srcset="https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_391.png 775w, https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_391-300x125.png 300w, https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_391-768x319.png 768w" sizes="(max-width: 775px) 100vw, 775px"></p>
<h2>4) Follow-up when a client ghosts you after a conversation.</h2>
<p>So you had a conversation that felt promising, but the client went on to ghost you for several months. Rather than letting that lead go cold, reach out again with a message and remind them of the value you provide and how you can help them. Finally, wrap it up with another call to action, encouraging them to move forward with working with you.</p>
<p><img loading="lazy" class="aligncenter size-full wp-image-120" src="https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_392.png" alt="" width="775" height="270" srcset="https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_392.png 775w, https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_392-300x105.png 300w, https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_392-768x268.png 768w" sizes="(max-width: 775px) 100vw, 775px"></p>
<h2>5) Post-sales video</h2>
<p>Making the sale doesn’t mean the job is done. You’ve acquired them… now you have to keep them. You can use a post-sales video to upsell your other services, check in on the client’s progress, or introduce them to your other team members who will be working with them.</p>
<h3>Upselling</h3>
<p><img loading="lazy" class="aligncenter size-full wp-image-121" src="https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_393.png" alt="" width="775" height="323" srcset="https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_393.png 775w, https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_393-300x125.png 300w, https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_393-768x320.png 768w" sizes="(max-width: 775px) 100vw, 775px"></p>
<h3>Checking in</h3>
<p><img loading="lazy" class="aligncenter size-full wp-image-122" src="https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_394.png" alt="" width="777" height="307" srcset="https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_394.png 777w, https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_394-300x119.png 300w, https://videohaus.co/blog/wp-content/uploads/2022/10/Screenshot_394-768x303.png 768w" sizes="(max-width: 777px) 100vw, 777px"></p>
<p>&nbsp;</p>
    </div>

Videos are always a great way to make a first impression; it’s personal, engaging, and employs the traditional value of face-to-face interactions without actually needing to meet people. The trend of virtual selling has only become more popular with the pandemic, forcing businesses to get creative with their sales techniques and adopt modern means of ...

5 Video Scripts You Can Steal to Make a Sale

Online coaching has become increasingly popular in recent years, allowing experienced coaches to help people all over the world with their expertise. One of the biggest challenges facing online coaches, however, is creating high-quality video content that engages their audience and effectively communicates their message quickly and efficiently. 



But AI tools have revolutionized the way online coaches work, allowing them to produce content faster and more efficiently. But this begs the question: “Is my job as an online coach at risk because of AI?”



Luckily, no! 



AI cannot replace the human touch that online coaches provide. But it will change the way you work forever.



## How AI can help online coaches

### Automated video editing

One of the biggest time sinks for coaches is the process of editing their video content. This includes tasks like cutting clips, adjusting audio levels, and adding music and special effects. 



However, AI-powered video editing tools can streamline this process by automating many of these tasks. For example, Adobe's [Sensei](https://www.adobe.com/uk/sensei.html#:~:text=Sensei%20is%20the%20intelligence%20layer,%2Dtime%2C%20personalised%20customer%20experiences.) technology uses AI to analyze video footage and suggest edits, making it faster and easier for coaches to create polished, professional-looking content.



### Transcription and closed captioning

Creating accurate transcriptions and closed captions for video content can be a time-consuming and laborious process. However, AI-powered tools can automate this task, allowing coaches to focus on other aspects of their business. The [Temi transcription service](https://www.temi.com/) uses AI to transcribe video and audio content with an accuracy rate of over 90%.



### Personalization and customization

Another way in which AI can help online coaches is by personalizing and customizing video content for individual viewers. By analyzing data such as viewing habits, interests, and demographics, AI can help coaches tailor their content to the specific needs and preferences of each viewer. For example, the video hosting platform [Wistia](https://wistia.com/) uses AI-powered video recommendations to suggest content based on viewer behavior, increasing engagement and retention.



### Speech recognition

Speech recognition technology has come a long way in recent years and can now be used to transcribe, caption, and even translate video content. For coaches who work with clients all over the world, this can be a game-changer. The video translation service [Happy Scribe](https://www.googleadservices.com/pagead/aclk?sa=L&ai=DChcSEwizqKeUkOL9AhUXrdUKHRvZDE4YABAAGgJ3cw&ohost=www.google.com&cid=CAESa-D2Sf8GAJLarUk-fJ7QnWCEuujITOeprwthhjN7Rxg7nRMEn-HAlvQtN3i7kSgiVdMpnZNjADzM_dqtWwXPPRKEDjAA2t5TbkkDzhI33lfsdEpzLoHO_gxZr0ZbXnKh2fKsdikjh_70QOfk&sig=AOD64_1vi2Gk6jTrRc6vyYGiogwNXwSCvw&q&adurl&ved=2ahUKEwjNrKGUkOL9AhXYT6QEHTteAqIQ0Qx6BAgIEAE) uses AI to automatically transcribe and translate video content into multiple languages, making it easier for coaches to reach a global audience.



### Virtual assistants

Virtual assistants like Siri, Alexa, and Google Assistant have become increasingly popular in recent years, and AI can be a useful tool for online coaches. By integrating with AI-powered video production tools, coaches can use virtual assistants to automate tasks like video editing, transcriptions, and more. 



For instance, the video editing software [Lumen5](https://lumen5.com/) allows users to create videos using a virtual assistant called 'Videobot,' which can assist with tasks like choosing images and text overlays.



### Automated video creation

Finally, AI can be used to automate the entire process of video creation. For coaches who don't have the time or resources to create video content themselves, AI-powered tools like [Animoto](https://www.googleadservices.com/pagead/aclk?sa=L&ai=DChcSEwjRu5fRkOL9AhWHkNUKHSmODwIYABAAGgJ3cw&ohost=www.google.com&cid=CAESa-D2VecmCMRaneCuSGEMVg1glXmaR8qTcJLnB0Mr6-3xYzTpegFy-FLGvz42IIEpGpoK0qBE-fAwPNlY-MWDtD0LnN8pc5LGXetpMZP-RO20dtOqID1hgoyMejRxab3XnEKCqgzaT76TeJa0&sig=AOD64_2_gDJBct8YnbG8rEf9PXaZf-YQ5g&q&adurl&ved=2ahUKEwjQzJHRkOL9AhWicKQEHQG7DRsQ0Qx6BAgJEAE) can generate videos automatically based on a set of inputs such as text, images, and music. 



While these videos may not be as polished or professional-looking as those created by human professionals, they can be a useful tool for coaches who need to create large volumes of content quickly.



## The advantages of utilizing AI in Online Coaching

Online coaches can benefit greatly from automation by utilizing AI, getting tools like ChatGPT to write social media content, or using design tools to create Instagram carousel content. It can also be used to write video scripts and come up with content ideas. 



Clearly put, those that overlook the advantages of AI will be left behind! AI can increase your profitability if you're great at what you do and have sound judgment; the key is to use it wisely. Although you can still make all the final decisions, let AI carry out all the tedious tasks.



## Videohaus has you covered!

Videohaus is at the forefront of AI video technology, using the best of the latest innovations to make video production easy for our coach clients! Just get in touch to learn more about how we can help you grow your coaching business!

Online coaching requires high-quality video content that engages and communicates effectively with an audience. Learn how AI tools can revolutionize the way online coaches work, including automated video editing, transcription, personalization, speech recognition, virtual assistants, and automated video creation. Discover how VideoHaus can help you take advantage of AI video technology to grow your coaching business.

How AI Can Help Online Coaches with Video Production

In today's fast-paced business world, creating and uploading B2B content has become an essential part of any marketing strategy. But with so much content out there and with designing their marketing plan, marketers have a lot to balance between the need for creativity, financial constraints, and channel selections. 



How can you ensure that your content stands out and reaches the right audience? 



In this blog post, we'll explore some of the best practices for creating and uploading B2B content and elucidate examples of successful strategies.



## B2B marketing: What is it?

Any marketing tactic or piece of content that is targeted towards a company or organization is known as B2B (business-to-business) marketing. B2B marketing methods are often used by firms that sell their goods or services to other businesses or organizations rather than to consumers.



The goal of B2B marketing is to increase brand awareness among other businesses, sell them on the benefits of your goods or service, and turn them into clients.



## The Best Practices For B2B Content

The following are some of the best practices for creating and uploading B2B content:



### Understand your target audience

Before creating any content, it's important to understand your target audience. What are their pain points, needs, and goals? What kind of content do they consume, and where do they consume it? By understanding your audience, you can tailor your content to their specific needs and preferences, increasing the chances that they will engage with it.



One example of a company that has successfully targeted its B2B content is [HubSpot](https://www.googleadservices.com/pagead/aclk?sa=L&ai=DChcSEwj6uZn9luL9AhXQEQYAHatGAXcYABAAGgJ3cw&ohost=www.google.com&cid=CAESa-D2-6yvdQGQ4lO8Eg_KbxWsg_LMwh4su1Z3-teei4k3qGRc5nKQF5qIO6ijxam8sg0gtmB2M6GDWDyq0tftu_Ezy-qjttpKVQH2qb7gtoMObw050blBE9TRrfoootTPW93IAClUV-rDUHkr&sig=AOD64_2BOX5o3S9oaxEdCSOal7WLUrOhJA&q&adurl&ved=2ahUKEwjupJT9luL9AhW7UaQEHXaoBLwQ0Qx6BAgJEAE). HubSpot's blog is a great example of content that is tailored to its target audience - marketers and business owners who are looking to grow their businesses. The blog provides valuable insights and advice on topics like inbound marketing, SEO, and social media and is consistently updated with new content that addresses the latest trends and challenges facing marketers.



### Use data to inform your content strategy

In addition to understanding your target audience, it's important to use data to inform your content strategy. By analyzing metrics like website traffic, social media engagement, and email open rates, you can identify which types of content resonate with your audience and adjust your strategy accordingly.



[Hootsuite](https://www.hootsuite.com/), for instance, regularly analyzes its social media engagement metrics to identify which types of content are performing well and uses this data to create more content that resonates with its audience. For example, Hootsuite's social media tips and best practices are consistently popular among its audience, and the company has used this data to create more content in this vein.



### Focus on quality over quantity

In today's content-saturated world, it can be tempting to create as much content as possible in the hopes of reaching a wider audience. However, it's important to remember that quality is more important than quantity. By creating high-quality, engaging content that provides real value to your audience, you can build a loyal following and increase the chances that your content will be shared and engaged with.



[Buffer's](https://buffer.com/) blog exemplarily provides in-depth, well-researched content on topics like social media marketing, productivity, and company culture. While Buffer doesn't publish new content as frequently as some other companies, its content is consistently high-quality and provides real value to its audience.



### Use a variety of content formats

Another best practice for creating and uploading B2B content is to use a variety of content formats. Different formats, such as blog posts, videos, podcasts, and infographics, can help you reach different segments of your audience and provide a more engaging and diverse experience.



[Salesforce's](https://www.salesforce.com/) blog provides a mix of written content, videos, and infographics that address a wide range of topics related to sales, marketing, and customer service. By using a variety of content formats, Salesforce is able to provide a more engaging and diverse experience for its audience.



### Optimize your content for search engines

Finally, it's important to optimize your B2B content for search engines. By using keywords and optimizing your content for search engines, you can increase the chances that your content will be discovered by potential customers who are searching for solutions to their problems.



[Moz's](https://moz.com/) blog is a great example of content that is optimized for search engines. Moz regularly publishes in-depth articles on topics like SEO, link building, and content marketing, and these articles are optimized for relevant keywords and phrases. By using keyword research and optimizing their content for search engines, Moz is able to attract a large and engaged audience of marketers and SEO professionals.



### Promote your content on social media

Once you've created and uploaded your B2B content, it's important to promote it on social media. By sharing your content on social media channels like Twitter, LinkedIn, and Facebook, you can increase the reach of your content and attract more potential customers to your website.



[Mailchimp](https://mailchimp.com/) regularly shares its blog content on social media channels like Twitter and LinkedIn, using eye-catching graphics and headlines to attract clicks and engagement. By promoting its content on social media, Mailchimp is able to reach a wider audience and build its brand as a thought leader in the email marketing space.



### Measure and analyze your results

Finally, it's important to measure and analyze your B2B content results so you can continually refine and improve your strategy. By tracking metrics like website traffic, social media engagement, and conversion rates, you can identify which types of content are resonating with your audience and adjust your strategy accordingly.



[HubSpot](https://www.hubspot.com/) again uses a variety of analytics tools to track metrics like website traffic, social media engagement, and conversion rates and uses this data to refine its content strategy. For example, if a particular blog post is generating a lot of traffic and engagement, HubSpot might create more content on that topic to capitalize on its success.



## Reach Businesses With Videohaus

Marketing is only effective if you consider your audience, and no other audience is as demanding as business clients! If your marketing doesn't explain how your company will benefit theirs, you may need to refocus your B2B marketing efforts. 



You can rework your strategy and record your content in Videohaus, which provides a fully-equipped self-service video studio that promises an easy recording experience and high-quality results! 



Simply reserve your space with Videohaus or reach out to us to discuss our video packages!

Discover the best practices for creating and uploading B2B content to ensure that your content stands out and reaches the right audience. Learn from successful B2B content strategies and examples from top companies.

Best Practices for Creating and Uploading B2B Content: A Guide for Success

In recent years, podcasting has exploded in popularity, with millions of people tuning in to their favorite shows every day. And with the rise of video content on platforms like YouTube and paid streaming services, many podcasters are now looking to repurpose their audio content into engaging video content.



However, editing your video podcast for these platforms can be a challenging task. From deciding on the right format and length to selecting the best clips and visuals to include, there are many factors to consider. 



In this post, we'll explore some best practices for editing your video podcast for YouTube and paid platforms, with plenty of great examples to guide you.



## Plan your format and length

The first step in editing your video podcast is to plan your format and length. Depending on the platform you're using, you may need to create different versions of your video content to fit specific requirements.



For example, on YouTube, it's important to consider the length of your video. According to a study by [Backlinko](https://backlinko.com/youtube-ranking-factors), the average length of a first-page YouTube video is around 14 minutes and 50 seconds. 



This suggests that longer-form content tends to perform well on the platform. However, shorter videos can also be effective, especially if they're highly engaging.



Another important factor to consider is the format of your video. Will you use a static image or a dynamic video to accompany your audio? Will you include captions or subtitles to make your content more accessible?



One example of a company that has successfully adapted its podcast for YouTube is [The Minimalists](https://www.theminimalists.com/). The Minimalists' podcast focuses on living a simpler life and has a large following. 



The team has adapted its podcast into a video format for YouTube, using a static image with captions to accompany the audio. The videos are typically around an hour long and cover a range of topics related to minimalism.



## Focus on engaging visuals

Once you've planned your format and length, it's time to focus on selecting engaging visuals to accompany your audio. While your podcast may be primarily audio-based, visuals can help to keep your audience engaged and interested.



For example, you may want to include graphics, animations, or stock footage that help to illustrate the points you're making in your podcast. You may also want to use b-roll footage or photos that provide context or add interest to your video.



Video podcasts in [NPR's Tiny Desk Concerts](https://www.npr.org/podcasts/510306/tiny-desk-concerts-audio) are a series of video podcasts that feature live music performances in a small, intimate setting. The videos typically feature close-up shots of the performers, as well as shots of the audience and the surroundings. 



By using engaging visuals, Tiny Desk Concerts are able to create a compelling viewing experience that enhances the audio content.



## Cut and edit your podcast for clarity

Another important factor to consider when editing your video podcast is clarity. While you may have recorded a great podcast episode, it's important to cut and edit your content to ensure it's easy to follow and understand.



One way to do this is to remove any parts of your podcast that are repetitive, confusing, or irrelevant. You may also want to add additional narration or explanations to help your audience understand your points.



[TED Talks](https://www.ted.com/talks), for instance, are a series of video podcasts that feature speakers from a wide range of industries and disciplines. 



The videos typically feature close-up shots of the speakers, as well as visuals that help to illustrate their points. By cutting and editing the content for clarity, TED Talks are able to create engaging and informative video content that is easy to follow.



## Add value through additional content

Finally, one way to make your video podcast stand out on YouTube and paid platforms is to add value through additional content. This could include bonus footage, behind-the-scenes content, or interviews with guests.



For example, the [Joe Rogan Experience](https://www.joerogan.com/) podcast has become famous for its lengthy interviews with a wide range of guests, from celebrities to scientists to politicians. When the podcast is repurposed for YouTube, the team often includes additional content, such as behind-the-scenes footage or extended interviews, to add value for viewers.



By including additional content, you can create a more engaging viewing experience for your audience, and help to differentiate your video podcast from others in your niche.



## Optimize your video for search

This will help your content rank higher on YouTube and other search engines, making it more discoverable to potential viewers.



Some best practices for optimizing your video include:

* Adding relevant keywords to your video title and description
* Creating a custom thumbnail that accurately represents your content
* Using tags and categories to help your content appear in relevant search results
* Including a call-to-action in your video to encourage viewers to subscribe, like, and comment on your content
* By optimizing your video podcast for search, you can increase your chances of reaching a wider audience and growing your following on YouTube and other platforms.



## Podcasts With Videohaus

How can you make a podcast that makes you stand out from the competition? Making a video from scratch can feel intimidating, but Videohaus makes it easy! 



Just book your studio space with Videohaus and record your podcasts in our easy, user-friendly studio outfitted with state-of-the-art equipment. 



Videohaus provides the abilities, talent, and resources to actualize your idea for a video, commercial, podcast, or social media campaign with a strong emphasis on high-quality production and client satisfaction!

Repurposing your podcast for YouTube and paid platforms can be a challenging task. In this post, we'll explore best practices for editing your video podcast, including planning your format, selecting engaging visuals, cutting and editing for clarity, adding value through additional content, and optimizing for search.

Videohaus blog tag: "b2b-sales"

Recent posts

Social sites

Tags

Videohaus blog tag: "b2b-sales"

Recent posts

Social sites

Tags

Log in